Paid advertising
Hands-on Google Ads, Microsoft Ads, Meta and TikTok management, connected to customer quality and revenue.
Explore advertising managementDigital marketing & growth consulting
More customers.
Better marketing returns.
I help established businesses improve paid advertising, landing pages, tracking and the journey from lead to sale. Get senior advice, hands-on management or one off project work.
Typically 45 minutes · No obligation · Directly with Matt
Work directly with Matt Gatley, founder of We Know Growth.Gold Coast, Australia · Clients worldwide
20+ yearsAcross marketing, data and sales
$350m+Managed advertising spend
Founder-ledNo handing off to juniors or AI
How I can help
How I can help your business.
Find the problem, fix a defined piece of work, or bring in ongoing senior support.
Growth audit
Find what is holding growth back across advertising, landing pages, tracking and lead follow-up.
Explore the growth auditOne-off projects
A defined piece of work in tracking, landing-page strategy, lead quality or marketing systems. We agree who will implement the work before starting.
Explore project workGrowth advisory
Ongoing senior input on priorities, performance and testing, alongside your team or agency.
Explore ongoing advisoryTeam training
Practical workshops using the marketing questions, accounts and decisions your team actually faces.
Explore team trainingWho this is for
For established businesses that want better marketing results.
You have a proven offer and people responsible for marketing and sales. You want experienced help where it will make the biggest difference.
Advertising needs to work harder.
You need more suitable customers from your budget, or an experienced person to own the campaigns.
Good opportunities are getting lost.
Landing pages, tracking or follow-up are making it harder to turn interest into sales.
The team needs a clearer direction.
People are doing the work. You need help deciding what to change, test or prioritise.
Selected work
What I’ve helped clients improve.
A look at the problems clients brought to me, the work I did and what they gained.
Growth audit · Melbourne
Travel & loyalty
The problemGrowth had stalled. The business relied on too few channels and could not consistently tell what was working.
What I didI reviewed where customers came from, how campaigns were measured and what brought customers back. I then ranked the findings by likely impact.
Value added
The team had a practical action plan showing what to fix first, which opportunities to pursue and what could wait.
Ongoing advisory · Melbourne
Health services
The problemLead numbers were healthy, but marketing, follow-up and revenue reporting were working separately.
What I didI connected the journey from the first ad through follow-up and sale, then helped the team choose, run and review useful tests.
Value added
A shorter list of priorities, clearer ownership and reporting focused on revenue helped the team decide where to put its effort.
Paid advertising · United States
Fintech
The problemThe business needed an experienced owner for paid search in a fiercely competitive lending market.
What I didI took charge of paid search and worked with the team on landing pages, ad tests, sales-data feedback and lead-quality measurement.
Value added
Advertising decisions were based on the customers and revenue generated, giving the business a more useful view of performance.
Who you work with
20+ years improving marketing and sales.
I’m Matt Gatley, founder of We Know Growth. Over more than 20 years, I’ve worked across advertising, websites, data, products and sales, and managed more than $350m in advertising spend.
My work has been recognised by Google, Microsoft and Adobe. I bring that experience to the whole customer journey, from your campaigns and landing pages to tracking, follow-up and sales.
You work directly with me. I help you find where growth is getting stuck, decide what to improve and do the agreed work with your team.
Based inGold Coast, Australia
Working withClients worldwide
How we start
How we get started.
01 · UNDERSTAND
Talk about your business.
Discuss your business, current results and the help you’re looking for.
02 · AGREE
Agree the work.
Agree the scope, deliverables and who owns implementation before starting.
03 · IMPROVE
Start the work.
Deliver the agreed work and judge progress against the business result.
Straight answers
Questions about working together.
Can you work with our team or agency?
Yes. Audits, projects and advisory can complement the people already doing the work. Paid advertising management can provide hands-on ownership where needed.
Do you do the work, or only give advice?
It depends on the service. Advertising management is hands-on. Advisory supports your team’s decisions. For projects, we agree what I will deliver and who will implement the work before starting.
Do we need an audit first?
No. If the problem is already defined, we can discuss a focused project, management or advisory engagement directly.
How much does it cost?
Our fees reflect senior experience and direct involvement in the work. We’re best suited to businesses looking for lasting commercial value, rather than the lowest-priced option. We’ll agree the scope and fee before any paid work begins.
Do I need to sign a long-term contract?
An audit or one off project can stand alone. For ongoing advisory or advertising management, the scope and any commitment are agreed upfront. We’ll discuss which arrangement fits the help you need.
How soon can we expect results?
It depends on the problem, the available data and how long your customers take to buy. Before we start, we’ll give you realistic timeframes tailored to your business. We’ll also agree what progress should look like and how we’ll measure it.
What happens on the free discovery call?
We spend around 45 minutes discussing your business, current results and what you want to improve. We’ll work out whether I can help and which service is the right starting point. There’s no obligation to go ahead.
Free profitability calculator
What can you afford to pay for a lead?
Explore your acquisition costs, conversion rates and customer value. Free to use, with no sign-up.
Your first step
Let’s work out where I can help.
Tell me what you’re seeing and what you want to improve. We’ll discuss whether there’s a useful fit and the right starting point.
Typically 45 minutes · No obligation · Directly with Matt